Dec, 20th, 2013, Yiwu –Ferrari and Maserati opened a new dealership in Yiwu, The opening ceremony was attended by Mr.Christian Gobber, Managing Director of Maserati Greater China, Mrs. Flora Chen, Vice Sales Director of Ferrari Greater China, Mr. Wang Zhen, President of Baoxin Auto Group Limited and Mr. Wang Zhongzhuo, General Manager of YiwuBojun Automobile Sales & Service Co., Ltd.

As an important historical city of China, Yiwu is also one of the most prosperous cities in China. With an area of 3,900 square meters, the new Yiwushowroom and workshop is located in a premium square of the central business district, with the unique design and style. The new dealer facility with globalstandardaims to meet the growing needs in East China and showing Ferrari and Maserati’s commitment to provide the finest service to local customers.

Mrs. Flora Chen, Vice Sales Director of Ferrari Greater China, extended her warm congratulations to the opening of the new dealership and showed her full confidence for the Ferrari’s development in China. “China is the second largest market for Ferrari. We have been taking steady steps to develop a solid dealer network in China, finding the best quality partner is the key to ensure our customer having real Ferrari experience. We are very pleased to cooperate with our Yiwu dealer, which has the great experiences in the luxury car field. I believe the new 3S Center will further improve the sales and service network in East China.”

“With the operation of the new dealership, in conjunction with Baoxin Group, bringing local consumer ultimate Maserati experience and comprehensive premium aftersales service is our top priority.” Mr. Christian Gobber, Managing Director of Maserati Greater China said, “I believe the new Yiwudealer sets high standard for Maserati’s upcoming sales and service network expansion throughout China. Today, Maserati stands at the edge of an unparalleled strategic development and brand transition, and with the continuous support of our business partners and customers we will see a substantial business growth in China market. Also, I would like to share with you a good news: Maserati has just kicked off the 100th anniversary celebration, which a milestone that only a few brands in the world will be proud to achieve. We hope that we’ll have you join us to write the new chapter of the Maserati’s history.”

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FACT SHEET

YiwuBojun Automobile Sales & Service Co., Ltd

Address:                      No.511Zongze North Road ,Beiyuan Street,Yiwu,China

Marques:          Ferrari and Maserati

Components:                Sales and service

Opening Hours and Contact Numbers

Facilities

Corporate Identity:        Decorated in accordance with Ferrari and Maserati's                

                                    corporate identity programmes.

Showroom & workshop:            Restful with low-pressure environment. 

                                  Individual Ferrari and Maserati lounges

                                  Eight standard car display stations

Convenience:              Car collection and delivery service available

Press Contact

Ferrari (China) Communication,

Tel：+86-21-6171 0222 ext. 811/626                        

Fax：+86-21-6171 0223                             

Email：media.inquiry@ferrari.com

www.ferrari.com

Maserati (China) Communications Department

Tel：+86-21- 6171 0222 ext. 684/890                                    

Email：media@maserati.com

www.maserati.com

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